Gaggenau Unveils the Expressive Series

Gaggenau debuted the Expressive Series hosting launch events in Los Angeles and New York City marking the US introduction of their first entirely new built-in series of appliances in nearly two decades — sculptural appliances redefining today’s kitchen through the visual philosophy: Two Frames, One Circle, A Piece of Art. Distinguished guests were immersed in a hands-on experience celebrating the intersection of design innovation and culinary expression.

The distinctive exterior of Vespertine, with a large Gaggenau sign in front.

Los Angeles

Gaggenau welcomed esteemed designers, architects, and residential builders to a series of events hosted at Two Michelin Star and One Green Star Vespertine restaurant. Guests were treated to uniquely crafted libations upon arrival followed by the product presentation featuring personal insights from the global Gaggenau team leaders who have worked tirelessly for over a decade to bring this launch to market, including Marine Danze, Category Product Owner, and Simon Sieben, Project Manager.

Chef Jordan Kahn poses with the Expressive Series Oven.

The next icons of Gaggenau—oven, combi-steam oven, combi-microwave, fully automatic coffee machine, vacuum drawer, and culinary warming drawer—were showcased in bespoke cabinetry across three floors of Vespertine. Guests were guided through each immersive space, experiencing the appliances’ intuitive design and performance while enjoying curated bites along the way.

Black Jacket Society member Chef Jordan Kahn explains his dish to guests.

Items on display during the event included the Expressive Series control ring, a forged nail representing Gaggenau's history, and the distinctive cobalt that lines Gaggenau ovens.

A chef carefully places flowers on one of Vespertine's elegant dishes.

Guests listen intently during the appliance reveal.

Chef Josiah Citrin inspects the Gaggenau Expressive Series Fully Automatic Coffee Machine.

The artfully-designed album given to attendees as a gift.

The Fully Automatic Coffee Machine on display.

Colorful floral bites are served to guests on a black stone platter.

A special highlight was in Chef Jordan Kahn’s kitchen where he greeted guests, sharing his experience with the brand as well as background on the culinary creations. Guests then continued to the dining area of the restaurant where they were treated to a specially-prepared, Bauhaus-inspired menu and learned more about the combi-steam oven and combi-microwave. The culinary journey concluded on the main level with gourmet pour-over coffee and dessert bites while hearing about the new fully automatic coffee machine. The events concluded with each guest receiving a gift bag including a limited edition vinyl album of music played throughout the event, a chef treat and the all-new US Product brochure.

New york

In New York, select designers, architects and residential builders experienced the Expressive Series in an intimate, gallery-like setting at One Michelin Star Frevo, where each appliance was displayed with sculptural intention.

Alexander Stuhler, Lead Industrial Designer, explains the design philosophy behind the Expressive Series' distinctive passepartout.

Chef Val Cantu, Black Jacket Society member, tests out the Expressive Series control ring.

Alexander Stuhler and Marine Danze pose together in Frevo's front gallery.

Signature Vesta chocolates produced specially for guests of the event.

Attendees smiling and clapping during the appliance reveal.

One of Frevo's signature dishes, artfully presented in a pool of rich golden sauce.

Chef Junghyun Park inspecting the Expressive Series oven.

Gaggenau’s Global Managing Director, Peter Goetz, welcomed guests with an introduction into the brand culture and heritage. Alexander Stuhler, Lead Industrial Designer, shared his personal journey developing the collection over the past ten years, offering rare insight into the creative process behind Gaggenau’s newest icons. The evening unfolded as a curated progression of design and culinary storytelling, inviting guests to explore the series through both form and function.

Chef Junghyun Park (Two Star Atomix), Marine Danze, and Peter Goetz pose together in front of the Expressive Series oven.

Following the presentation and unveiling of each new appliance, guests were treated to a 7-course culinary experience based upon Bauhaus design. A highlight included the addition of guest chef Val Cantu from Two Michelin Star Californios in San Franscisco on Tuesday and Wednesday. Chefs Sampogna and Cantu collaborated on a special menu for those days delighting guests with both North and South American flavors. The media and local chefs were invited to experience the new appliances on Wednesday morning and treated to a selection of Frevo Chef Sampogna’s canapé creations within the restaurant, accompanied by champagne.